The Moniker Monitor: Sport Change’s ongoing, in-depth exploration of what makes a good sports team nickname.

Moniker Monitor Ground Rules



Moniker Rankings for the NFL

Moniker Rankings for MLB

Moniker Rankings for the NBA

Moniker Rankings for the NHL

The Great NBA Moniker Swap

Best and Worst Monikered Markets in the Big Four

Top 32 Monikers in the Big Four

Bottom 33 Monikers in the Big Four

Introducing the New Orleans Pelicans

Team Nickname Mega-poll Part 1

Team Nickname Mega-Poll Part 2

Fifty Monikers that could Work in the Big Four

Top 25 Unused Monikers for the Big Four



Best Brands in Minor League Baseball

Best Brands in Independent and Summer Collegiate Baseball

Introducing the Hillsboro Hops

Introducing the Scranton/Wilkes-Barre RailRiders

NCAA Moniker Study Part 1: the Copycats

NCAA Moniker Study Part 2: Wildcats, Cougars, and Bulldogs, oh my!

NCAA Moniker Study Part 3: From Anteaters to Zips

NCAA Moniker Study Part 4: the Top 100 Nicknames in Division I

2013 NCAA Basketball Tournament Moniker Bracket

On the new Northwoods League Kenosha Franchise



On the (Brooklyn) Islanders

On the Reading Fightin Phils

Of Hornets and Coyotes

On Redskins Rebranding Rumors



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